The first stage of the journey begins now. And we are handing over to you, the fans.
Every Evertonian can have their say and help to shape the new crest design. There are various ways to get involved:
- Online - Every fan can complete a questionnaire at evertonfc.com/crest to provide their feedback on how they want the new crest to look and the importance of the individual elements from previous crests. There will also be an option for fans to upload their own designs and sketches.
Focus groups - A series of focus groups will be set up with representative supporter groups such as Supporters' Clubs, Shareholders, the Fans' Forum, the new Junior Fans' Forum, the Everton Heritage Society and the Everton Former Players' Foundation. Supporters can also register an interest to join a focus group about the new crest here.
Supporters will have the chance to submit feedback until Sunday 15 September 2013.
It's vitally important that we ‘do our homework' and make sure all Evertonians who wish to provide feedback on what is important to them get the opportunity to do so.
Although we cannot guarantee the new crest will be one that is liked by every single supporter, we can guarantee that every single supporter will have had the chance to help shape their new crest design.
Alan Myers, the Club's Director of Communications, alongside the Club's Senior Executive Team, will oversee the entire process with key support from Liverpool-based agency Kenyon Fraser - who will manage the consultation phase. Kenyon Fraser offer an independent voice and boast a wealth of experience in the marketing sector.