Andros Townsend says a video demonstrating the fight and commitment Evertonians expect from their players inspired his electric start with the Club.
The forward scored his fifth goal this term to earn Everton a draw at Manchester United immediately prior to the ongoing international break.
Townsend has three assists, too. But as much as his end product, it is the Englishman’s industry and selflessness contributing to a soaring approval rating among fans following the player's summer arrival.
The 30-year-old moved to Everton after five years with Crystal Palace.
And on the eve of a debut against Southampton, he sat down with teammates for a visual lesson on what gets the Goodison Park crowd on its feet.
“Before our first game, we were shown a compilation video of what the fans like and what they appreciate,” said Townsend.
“It was hard work, it was running back and tackling and effort.
“It wasn’t anything to do with technique.
“That side of the game [effort], anyone can do. Whether you’ve got great technical ability or not, you can always do the ugly side.
“I’d say [to player at new club], ‘Make sure you buy into what the fans want and then, at the end, your quality will show through.”
Townsend began the campaign with an assist for Richarlison to equalise in the victory over Southampton.
His five goals include a blockbuster strike against Burnley that was named the Premier League’s goal of the month for September.
He netted in cup games against Huddersfield Town and Queens Park Rangers and added another when Everton defeated Norwich City last month.
The crisp finish to cap a rapier counter-attack against United banked Everton a point that keeps them within two of Chelsea at the top of the Premier League table.
Everton made a comparably brisk start last term – but Townsend insists the personnel are in place to stop anyone taking their eye off the ball this time round.
“We’ve had a good start, similar to last season, but last season results tailed off for one reason or another,” said Townsend.
“We have the players this year and a manager who will work tirelessly to not let us make the same mistakes.
“It’s too early to start looking at the table – everyone knows Everton need to be in the top six or seven places and playing in Europe.
“For me, a successful season has to be finishing in those European places.”
Townsend rocketed into the public consciousness as a quicksilver forward with Tottenham Hotspur around eight years ago.
He made a scoring England debut in October 2013 and has three goals from 13 caps.
A hamstring injury towards the end of 2013 forced Townsend to adjust his game and, over time, the unglamorous commodities of discipline and concentration and reliability evolved into significant attributes.
“That’s something I’ve grown into in the past four or five years – I’ve been able to do that [defensive] side of it,” added Townsend.
“When I was watching that video, I was thinking, 'This crowd will appreciate what I can do off the ball'.
“Now it’s about focusing and making sure I have the quality on the ball and contribute with goals and assists.
“So far, I’ve done that, and, hopefully, I can keep working hard and continue doing that for the rest of the season.”