Fan Tokens Explained


$EFC Fan Token


Working with Socios.com, Everton are set to launch the $EFC Fan Token which will create new opportunities for fans to connect with the Club by taking part in polls together with winning prizes and rewards such as official products, match tickets and VIP experiences.

The $EFC Fan Token that will go on sale on the Socios.com app on Wednesday 15 September at 12:00 (BST).

$EFC Fan Tokens will provide Everton fans with a new digital service that’s complementary to the club’s existing membership options.

Every Season Ticket holder and Hospitality and Official Member will be entitled to receive an $EFC Fan Token for free, while fans around the world will be able to purchase one for £2.

Learn more about our partnership with Socios.com and how to become the owner of a collectable $EFC Fan Token.
Why have we partnered with Chiliz/Socios?
Why have we partnered with Chiliz/Socios?
Our partnership with Chiliz/Socios offers an exciting commercial opportunity for Everton, while also giving supporters the chance to get closer to the Club. Chiliz/Socios gives Everton the opportunity to move into a new digital engagement space with a direct-to-consumer app, that uses blockchain technology, to provide new ways for Everton to interact with different types of fans through polls and money-can’t-buy experiences. This includes supporters from around the world who may not have the opportunity of engaging with the football club regularly.
What Is A Fan Token?
What Is A Fan Token?
Fan Tokens are collectable digital passes that never expire. As well as being yours to keep forever the $EFC Fan Token also gives you enhanced access to Everton. Think of it as a piece of digital memorabilia that allows you to vote in polls, get access to VIP experiences or take part in the many in-app activities, competitions, quizzes and games. They are highly collectable, with many people taking the opportunity to collect tokens from different Clubs and associations across a range of sports. This is only open to people aged 18 or over. Fan Tokens are digital assets that have been officially recognised as utility tokens by world-leading regulatory authorities.
Do I have to pay for an $EFC Fan Token?
Do I have to pay for an $EFC Fan Token?
Everton Season Ticket, Hospitality and Official Member over the age of 18 will have the opportunity redeem a free $EFC Fan Token. Every member will receive an email from the Club with instructions on how to do this. Non-members of Everton will have the opportunity to purchase $EFC Fan Tokens at midday (BST) on Wednesday 15 September in the highly-anticipated Fan Token Offering (FTO). Tokens will be available at the special introductory set price of £2 each. All free tokens redeemed by Everton Season Ticket, Hospitality and Official Members are non-tradable and therefore cannot be sold in the platform.
How do I get an $EFC Fan Token?
How do I get an $EFC Fan Token?
The $EFC Fan Token will be available on the Socios.com app from midday (BST) on Wednesday 15 September. If you are a Season Ticket, Hospitality or Official Member, follow the instructions on the email you will receive ahead of the FTO to redeem your token. The window to redeem the free token will be open for 10 days from the FTO. Once you have downloaded the Socios.com app from iTunes or Google Play, non-members will need to buy $CHZ first – this is a cryptocurrency, think of it as the currency used on the Socios platform to purchase your token. You then simply exchange your $CHZ for your collectable $EFC Fan Token. You can purchase $CHZ by simply using your credit or debit card. Please remember that once the first FTO has sold out the future value of $EFC Fan Tokens is dependent on supply and demand and can therefore go up as well as down. Purchasers are advised to only spend what they can afford.
Can I buy more than one token and is there a limit on how many I can buy?
Can I buy more than one token and is there a limit on how many I can buy?
Supporters are able to purchase more than one token should they wish. Within the first FTO wave taking place between 12pm and 2pm on Wednesday 15 September there is a purchase cap set to 75 $EFC tokens per person. Should any tokens remain they will be available for purchase from 4:30pm (BST) until either they sell-out or 5pm Wednesday 22 September, with a maximum purchase cap of 175 tokens per person. By capping the number of fan tokens that each user can buy during our FTO we are able to allow as many fans as possible access to the in-demand $EFC Fan Tokens at a low, fixed price. Remember that you only need one Fan Token to vote in polls and participate in the experiences and competitions on offer, however more Fan Tokens does give your vote more weighting in polls. $EFC Fan Tokens purchasers are advised to only spend what they can afford. The caps on token purchases will be reviewed for future FTOs.
How can I vote in the polls and take part in the fan experiences?
How can I vote in the polls and take part in the fan experiences?
The polls and various fan experiences will be available through the Socios.com app. Details on the first polls, rewards and money-can’t-buy experiences for $EFC Fan Token holders will be revealed in the coming weeks – with some shaped by Evertonians. You only need one $EFC Fan Token to take part in the polls and experiences. Although the weight of your vote is defined by the number of Fan Tokens you own, we’ll cap each poll at a certain number of Fan Tokens to keep things fair.
Is this a way of monetising fan engagement?
Is this a way of monetising fan engagement?
No. The Club’s Fan Engagement team will continue to deliver their highly regarded campaigns and activities across the season with the wider fanbase, separate from this partnership. However, the fan experiences and opportunities created by this partnership come from the rights Chiliz/Socios have acquired as a partner of Everton. They have chosen to tailor their access to player appearances, match tickets and other elements of their partnership inventory to create new fan experiences, that would otherwise have not been possible. Everton and Chiliz/Socios will be working with fans, fan groups and $EFC Fan Token holders to help shape the money-can’t-buy fan experiences on offer.
Can I sell my Fan Tokens?
Can I sell my Fan Tokens?
$EFC Fan Tokens are digital collectable assets and are yours to keep for life. Much like receiving a signed shirt or piece of Everton memorabilia. The only difference is that your $EFC Fan Token brings you closer to Everton through a range of polls, money-can’t-buy experiences, competitions and quizzes. While supporters are encouraged to keep and cherish their collectable $EFC Fan Token(s) as well as being reminded that the intention of purchasing the digital tokens as fans is not around trading, should you really want to sell your token you can list it for sale and trade it through the Socios.com app. This would involve converting the token back to $CHZ and then back into your chosen currency. Please note there may be a minimum limit on withdrawals and remember that the price of your $EFC Fan Token is dependent on supply or demand, it can therefore go up as well as down. Supporters are advised to only spend what they can afford and also seek independent financial advice if required.
How many $EFC Fan Tokens are there and will there be another FTO?
How many $EFC Fan Tokens are there and will there be another FTO?
During the FTO, 500,000 Fan Tokens will be made available with the view to eventually there being 10 million on the market. Although there won’t be another FTO event, there will be waves of token releases depending on the demand from supporters for more tokens. Information on when those tokens will be made available will be provided prior to release.
I don’t understand some of the terms especially cryptocurrency and blockchain?
I don’t understand some of the terms especially cryptocurrency and blockchain?
A cryptocurrency is a digital or virtual currency that is secured by cryptography, which makes it nearly impossible to counterfeit or double-spend. Unlike physical currencies, cryptocurrency only exists in digital space and can only be ‘spent’ on certain platforms. In order to purchase $EFC Fan Tokens on the Socios.com app you must use a cryptocurrency called $CHZ. It is really easy to purchase and can be done through a credit or debit card on the app. Blockchain is a system of recording information in a way that makes it difficult or impossible to change, hack, or cheat the system. The Socios.com app uses Blockchain as a secure, online, anonymised database of all Fan Token purchases. For the first time, the technology will allow Socios to verify ownership of digital assets in an open, trusted and purely transparent way. The Blockchain also helps maintain the integrity of the polls.