Downtown Liverpool in Business’ Frank McKenna hosted an event at Goodison Park with Blues chiefs to discuss the future of the city and launch a new initiative to support the Club’s official charity, Everton in the Community.
On Tuesday 23 April local businesses attended a morning networking seminar which featured Everton Chief Executive Robert Elstone and Dr Denise Barrett-Baxendale, the Club’s Chief Operating Officer and also Everton in the Community’s Chief Executive Officer, talking about the future of the city and answering questions from the floor.
The event also included the launch of Everton in the Community’s new corporate social responsibility scheme, ‘Everton in the Community Ambassadors’ Club’ for individuals and local business.
For a small annual contribution of just £199 to the charity, Liverpool proprietors and individuals can become Community Ambassadors of the Club’s official charity and reap the benefits of being associated with a pioneering and award-winning organisation and help make a difference to the lives of thousands of people living on Merseyside.
McKenna spoke of his delight at the launch and told evertontv: “I think there is now a real appreciation of what Everton in the Community are trying to do in connecting what the city's needs are with the work that it undertakes.
"It's brilliant that the areas they've moved into are apprenticeships and education because as businesses, what we need is young people coming through who are employable.
Everton in the Community is celebrating its 25th anniversary this year and earlier this season launched an ambitious fundraising campaign to raise £1million to mark its silver jubilee.
The charity is inviting all Evertonians and local people and businesses to help it reach this goal so it can support even more vulnerable and underprivileged people on Merseyside for the next 25 years – and beyond.
Fundraising manager Tom Woolley said: "This is a way for local businesses to get involved with Everton in the Community. For a small annual donation, we'll create the ambassadors' fund and every penny raised will benefit one project per year that we deliver. There will also be a fantastic range of benefits for that business, so it's a really good way for likeminded people to get together and network.
"Our anniversary celebrations are massive. We have a target of £1million that we aim to raise - it works out as £25 for every seat in Goodison. We're doing really well on our quest to reach that and this is a great way of local businesses coming together to support us in reaching our target."
For more information about the Everton in the Community Ambassadors’ Club or to sign up, call 0151 530 5253 or email firstname.lastname@example.org.